Allam is a Professor of Knowledge Management and Sustainable Development; Founding President of World Association for Sustainable Development (WASD) (2003); Founding Director of SDGs Universities International Initiative (SDGsUNI) (2020) Founding Director of Middle Eastern Knowledge Economy Institute (MEKEI) (2012); Founder, in collaboration with the UNESCO Chair on Transfer of Technology...

PROFESSOR PHILIP KOTLER—widely regarded as the "Father of Modern Marketing"—is an acclaimed American marketing author, consultant, and professor emeritus. He served as the S.C. Johnson Distinguished Professor of International Marketing (Emeritus), Kellogg School of Management, Northwestern University. Known for popularizing the concept of the marketing mix, Kotler has authored over...

Prof. Roubina T D Juwaheer hold a B. Com (First Class), MBA (Marketing-First Class) and PhD holder in service quality and customer care. She is currently a Professor of Marketing at the Department of Management, Faculty of Law and Management. She served as the Pro Vice- Chancellor (Planning and Resources)...

Prof. Dr. Arshi Naim is recognized among the Top 2% Scientists globally by Stanford University and Elsevier, is a distinguished academic with over 23 years of experience in business management, digital marketing, higher education, quality assurance, and academic leadership. She holds a Ph.D. in Business Management, an MBA in Marketing...

Professor Khalid Hasan is a Canadian marketing scholar, author, and researcher specializing in sustainability, global strategy, and market research. A Harvard-trained strategist, he holds a PhD and MBA and focuses on integrating business innovation with social impact across people, planet, and prosperity. He has authored, co-authored, and edited seven books, including...